Coco Cola

                                    

Layout:

The layout of this advertisement is arranged in no symmetrically way. In this advertisement what you see is the tone of color in the ad. In this ad you see the change in color of the words and graphic elements. What i mean is the words. For example you taste its quality  is different tone then coco cola. The person who designed this advertisement used his white space by the advertisement. This ad doesn't have a lot of words or graphics or less. He used the white space by placing the women drinking coco cola in the middle.

Colors and Graphics

In this ad the use of color and shade was used. All the colors work together with the ad. Since the ad is representing coco cola some words had to be bright red. There was no high contrast between text land    background. Yes the shade of color add the purpose to this advertisement. The message the tone colors are showing us readers is our reason to buy coco cola and to try it's quality. During this advertisement people are used and that person would be a women drinking a coco cola. This background doesn't take place anywhere but i would say getting a drink from a hard day. This advertisement is telling us to try one and you judge by the outside but what's inside.

Typography

Throughout this advertisement there was a lot of typography used. For example the first font would be the words going threw her lips. I would describe this font being bold words size 20 or smaller. Underneath the coco cola the font used would be Times Roman. Yes this picture it shows emphasize in the words and how it displayed the tone of color and the shade. In this ad you see the type of formatting displayed.

Tone

How i describe the feeling of this ad is the taste of the coco cola . How i would describe it is friendly ad getting at the readers. This is the ad for all kinds of people who want give coco cola a try. In this ad their is an emphasis it's between the women and the coco cola she's drinking. What i mean is the women drinking it is blurred out but not that much. The coco cola it's self and the coco cola sign out stand from the picture by it's bright colors and the bright red it shows and the dark brown.